Sunday, March 7, 2010

What is Search Engine Marketing ?

Search Engine Marketing : SEM is a form of Internet Marketing that seeks to promote site or blogs by increasing their visibility in search engine result pages (SERPs) through the use of Search Engine Optimization (SEO) , Paid Placement, Contextual Advertising and Paid Inclusion.
Search Engine Marketing : SEM is an umbrella term that describes the different methods that you can use to make your Web site more visible on search engines so that you can drive more traffic to your website or blog.
Search Engine Marketing : SEM is the overall process of combining the two processes of search engine optimization and pay-per-click advertising.

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